Monsanto, the wonderful people who’ve brought genetically engineered seed and bovine growth hormone into every virtually every household in the U.S. and elsewhere, are now complaining to the FTC that “ads mislead consumers into thinking that milk from cows not treated with rBST are healthier or safer than dairy products from cows treated with the hormone.”
If you aren’t laughing scornfully at Monsanto, you should read up. Monsanto’s responsible for some good and some bad things in this world, but that’s less the point than that this move is so ridiculously hypocritical. Monsanto is a very large, very powerful corporation which has, as corporations must, defended itself and pursued its interests very aggressively via lobbying and marketing. It is laughable when they whine about an ad that says:
“We work exclusively with farmers that supply 100 percent of our milk from cows that haven’t been treated with artificial hormones. So, who do you trust when it comes to your family’s milk?”
I hope that rBST (recombinant bovine somatotropin) is eliminated from all milk everywhere. It makes it into the milk and it makes it into your body. End of story.
Hey, maybe Monsanto can get back to focusing on selling farmers seeds that yield sterile plants, so they have to keep re-buying all of their seed each year. That’d be nice for Monsanto.